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Global (United States, European Union and China) Licensed Merchandise Market Research Report 2019-2025

In the broadest sense, merchandising is any practice which contributes to the sale of products to a retail consumer. At a retail in-store level, merchandising refers to the variety of products available for sale and the display of those products in such a way that it stimulates interest and entices customers to make a purchase. In marketing, one of the definitions of merchandising is the practice in which the brand or image from one product or service is used to sell another. Trademarked brand names, logos, or character images are licensed to manufacturers of products such as toys or clothing, which then make items in or emblazoned with the image of the license, hoping they'll sell better than the same item with no such image. For the owners of the IP (intellectual property) in question, merchandising is a very popular source of revenue, due to the low cost of letting a third party manufacture the merchandise, while the IP owners collect the merchandising fees. In 2019, the market size of Licensed Merchandise is xx million US$ and it will reach xx million US$ in 2025, growing at a CAGR of xx% from 2019; while in China, the market size is valued at xx million US$ and will increase to xx million US$ in 2025, with a CAGR of xx% during forecast period. In this report, 2018 has been considered as the base year and 2019 to 2025 as the forecast period to estimate the market size for Licensed Merchandise. This report studies the global market size of Licensed Merchandise, especially focuses on the key regions like United States, European Union, China, and other regions (Japan, Korea, India and Southeast Asia). This study presents the Licensed Merchandise sales volume, revenue, market share and growth rate for each key company, and also covers the breakdown data (sales, revenue and market share) by regions, type and applications. history breakdown data from 2014 to 2019, and forecast to 2025. For top companies in United States, European Union and China, this report investigates and analyzes the production, value, price, market share and growth rate for the top manufacturers, key data from 2014 to 2019. In global market, the following companies are covered: Fanatics G-III Apparel Group Hasbro NBCUniversal Media The Walt Disney Company Warner Bros. Consumer Products Adidas Bioworld Cartoon Network Columbia Sportswear DreamWorks Animations Discovery Consumer Products Entertainment One Everlast Worldwide Hanesbrands Knights Apparel Mattel Nike Prada Puma Rainbow Ralph Lauren Reebok Sanrio Twentieth Century Fox Consumer Products Under Armour Market Segment by Product Type Apparels Toys Accessories Video games Home decoration Market Segment by Application Entertainment Corporate trademarks Fashion Sports Key Regions split in this report: breakdown data for each region. United States China European Union Rest of World (Japan, Korea, India and Southeast Asia) The study objectives are: To analyze and research the Licensed Merchandise status and future forecast in United States, European Union and China, involving sales, value (revenue), growth rate (CAGR), market share, historical and forecast. To present the key Licensed Merchandise manufacturers, presenting the sales, revenue, market share, and recent development for key players. To split the breakdown data by regions, type, companies and applications To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks. To identify significant trends, drivers, influence factors in global and regions To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market In this study, the years considered to estimate the market size of Licensed Merchandise are as follows: History Year: 2014-2018 Base Year: 2018 Estimated Year: 2019 Forecast Year 2019 to 2025
Global (United States, European Union and China) Licensed Merchandise Market Research Report 2019-2025.pdf
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About this Report
Report ID 432560
Category
  • Consumer Goods
Published on 10-Dec
Number of Pages 142
Publisher Name QY Research
Editor Rating
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